Look a little closer at some of the most successful hotel brands and chains and you will see that almost every one of them has made a commitment to green energy. The benefits of reducing the carbon footprint are both social and economic. While there are still some people trying to claim that there is no such thing as global warming, everyone can agree that a cleaner, more sustainable environment is a goal worth pursuing.What exactly makes a hotel green?
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- How to Make Your Hotel More Green?
Do green hotels get more guests? Studies have shown that guests prefer staying at properties that are actively involved in providing a green environment. The majority of consumers are willing to pay a little more to help support hotels that incorporate such beneficial and environmentally sound strategies. Instead of being perceived as being all about profits, hotels that go green are viewed favorably by their local communities. Increased media exposure and public awareness makes marketing that much easier and more effective.
Just how can an owner or manager of a hotel implement an effective green plan? Building a new hotel from the ground up is the easiest way to stay on the right side of all environmental issues and concerns. Existing properties should be thoroughly reviewed for their present environmental impact. Following such a study, renovations and policy changes can help bring any facility up to speed on such an important issue in today's world. Just what can be done?
Building and Grounds
Before building a new structure or remodeling an existing one, it can be very helpful to consult with the U.S. Green Building Council (USGBC), a Washington D.C. based non-profit organization, that offers expert advice on green buildings. Lodging facilities that receive LEED recognition are certified as being in compliance with all nationally approved standards. Following are a few things to consider for greening your property.
• Make Use of Natural Light – Sunshine is free and saves on electricity. Have big windows or maybe even skylights in your lobby. Guest rooms should have light-reflecting walls and plenty of big windows to let in the daylight.
• Rainwater Capture and/or Grey Water – Save millions of gallons of water every year by setting up a system to at least partially capture fresh water or reuse water (grey water) for irrigating the property's lawn and garden area.
• Landscape with native drought resistant plants and use ground cover to reduce the need for mowing grass.
• Use solar heating for your pool or hot tub. Cover the pool or hot tub when not in use to keep clean and prevent evaporation.
• Make sure your walls and roof are well insulated.
Indoor Guest Rooms and Other Facilities
• Low-flow showerheads
• LED light bulbs and automatic light sensors
• Low-flow toilets
• Encourage staff to turn off lights and air conditioning in unoccupied rooms.
• Make sure that toilets, sinks and showerheads are not dripping.
• Place recycling bins in public areas and smaller recycling baskets in each guest room.
• Use recycled paper products.
• Use non-toxic cleaning chemicals.
• Glass cups and ceramic coffee mugs should replace styrofoam and plastic in every guest room.
• Replace energy-hogging appliances with "Energy Star" efficient ones.
• Give incentives to guests to encourage them to participate in your green program.
• When remodeling, donate used furniture, lamps and other items that are still useful to charity.